MRB-14884 - USA (California) - Marketing and Communications Support Services - Deadline January 13,2020

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-14884

Government Authority located in California; USA based organization looking for expert vendor for marketing and communications support services.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) Vendor needs to provide marketing and communications support services
- Brand Marketing and Advertising:
- Brand marketing strategic planning and development,
- Brand repositioning strategic planning and development,
- Broadcast (television and audio) strategic planning and development,
- Digital strategic planning and development inclusive of: digital display, rich media, search engine marketing, search engine optimization, online video and social media,
- Customer segmentation marketing,
- Brand and creative research,
- Data analytics and reporting,
- Media Strategic Planning and Buying:
- Traditional media planning and media buying inclusive of: Broadcast (television and radio) print,
- Digital media planning and buying inclusive of: digital display, rich media, search engine marketing, search engine optimization, online video and social media,
- Direct mail / marketing strategy, planning and execution,
- Media research, data analytics and reporting,
- Media budget allocation and management,
- Media negotiations, meetings and correspondence related to media plans,
- Analytics reporting and measurement,
- Creative:
- Creative art direction and graphic design
- Creative development and production of media assets including but not limited to: Television, audio, print, digital and direct mail
- Brand identity design and management
- Marketing collateral design, e.g., brochures, flyers, invitations, rack cards, print and email newsletters
- Creative copywriting
- Digital social media and email content development
- Photography services
- Video production
- UX and UI design
- General Marketing and Advertising:
- Brand and corporate responsibility strategy, platform and messaging,
- Development of strategic marketing plans,
- Brand repositioning strategy, planning and research,
- Customer segmentation planning and research,
- Data analytics and reporting,
- Multicultural Marketing and Communications:
- Multicultural (inclusive of Hispanic) brand marketing strategic planning,
- Direct mail strategy and execution,
- In-language and in-culture creative and content strategy and development,
- Multicultural media research, data analytics and reporting,
- Media budget allocation and management.
(2) A pre-proposal conference will be held on December 16, 2019.
(3) All the questions must be submitted no later than December 27, 2019.

[C] Eligibility:

- Onshore (USA Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Monday, 13 January, 2020

Pre-proposal Conference Date : Monday, 16 December, 2019

Question Answer Deadline : Friday, 27 December, 2019

Category : Marketing and Branding

Country : USA

State : California

RFP Expired

You can either pay for Single RFP/Bid document or Subscribe with Monthly Subscription for whole Marketing and Branding Category/Categories.

If you will obtain monthly subscription for Marketing and Brandingcategory/categories, you will be able to access all the RFPs from that Category. Here are the Monthly Subscription offers. So, subscribe for Monthly offers and get rid of Individual RFP payment.

*No commitment =
(1) There is no minimum commitment.
(2) You can subscribe for as less as 1 month and cancel it any time. If you subscribe for annual offer, you can cancel it any time within year.
(3) There is no partial refund policy after Monthly or Annual subscription. You will be required to use services for a Month (Or Year since you have availed discounted pricing).
(4) You can cancel your subscription any-time directly from your PayPal account to stop further recurring charges before next due date.
(5) You will be able to download all RFPs for subscribed Category or Location without any extra cost.

Similar RFPs